About the role
Performance Marketing Manager – Google Ads, Meta Ads & Paid Acquisition | Remote
Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours
About the Role
At Pavago, one of our clients is hiring a Performance Marketing Manager to own paid customer acquisition and drive profitable growth across digital advertising channels.
This is a hands-on performance role focused on Google Ads, Meta Ads, LinkedIn Ads, conversion tracking, campaign optimization, and ROAS. You’ll own campaigns from strategy and budget allocation through testing, optimization, and reporting.
What You’ll Do
Manage and optimize Google Ads, Meta Ads, LinkedIn Ads, and other paid channels
Develop campaign structures, targeting, and audience strategies
Own advertising budgets, spend allocation, and pacing
Monitor and improve CAC, CPL, CPA, ROAS, and conversion rates
Test creatives, messaging, audiences, and landing pages
Optimize campaigns based on performance and conversion data
Implement and validate conversion tracking and attribution
Build weekly and monthly performance reports with actionable insights
Identify opportunities to scale profitable campaigns
Collaborate with creative, sales, and leadership teams
Requirements
3+ years of performance marketing or paid media experience
Strong hands-on expertise with Google Ads and Meta Ads
Experience managing meaningful paid advertising budgets
Strong understanding of:
ROAS and CAC
CPL and CPA
Conversion tracking
Attribution
Campaign optimization
Demonstrated success improving ROAS or customer acquisition efficiency
Strong analytical and data-driven decision-making skills
Experience with creative and landing-page testing
Ability to independently manage and optimize paid campaigns
Strong written and verbal English communication
What Success Looks Like
Improved ROAS and customer acquisition efficiency
Lower CAC, CPA, and CPL
Consistent growth in qualified conversions
Efficient budget allocation and campaign scaling
Accurate conversion tracking and attribution
Clear, actionable performance reporting
Interview Process
Initial Screening Call
Spark Hire Video Interview
Recruiter Interview
Client Interview
Offer & Onboarding
Apply Now
If you’re a performance marketer who knows how to manage paid acquisition, optimize Google and Meta campaigns, analyze conversion data, and scale profitable growth, we’d love to hear from you.
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Originally posted on Himalayas